During a call this morning, I learned that the long pole in the tent was creating market overhang. They could be so behind schedule because of their inappropriate attention to their touch two. I’m sorry, but isn’t it too early in the morning for such homoerotic imagery?
We also had to play an entertaining […]
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Posted in business speak, marketing speak on May 21st, 2008
“When 1 + 1 = 3″
Deep inside the headquarters of the American Marketing Associations exists an exact replica of the Wheel of Fortune set. However, there is one key difference: the giant wheel is marked not with dollar amounts or “Win a free cruise.” Instead, it is divided into labels like “synergy,” “results-driven,” “core competency,” […]
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Posted in marketing speak on May 21st, 2008
I wonder if Richard Meier or <insert any jargtastically-aware architect here> appreciates the term “architect” thrown around as a verb. I mean, does he realize that a bunch of marketing 3.0ers (to use Tim’s term) are bastardizing the honorable title of “architect” as they refer to producing their own – ahem – creative works? Somehow […]
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Posted in marketing speak on May 1st, 2008
Nerd herd (noun)
A term used primarily by marketing executives to describe anyone not in a marketing role. It is usually applied to those in IT or engineering jobs.
This is a great term that invokes the image of dozens of programmers with their eyes glued to the screen….until suddenly their heads snap to […]
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